Unlock the power of your brand story.

Introducing Brand Story Blueprint, the proven system that helps small businesses harness the power of their brand story. The blueprint will give you the four essential elements that you need to create:
  • A world-class brand story for your business
  • A high-impact online presence (website & social media)
  • Effective marketing that attracts more customers

Without adding anything new to your business

No special talents or expertise needed

Only using the things you already have

For small businesses that want to make a big impact online.

Brand Story Blueprint puts big brand strategies into the hands of small businesses.

You run a small business

You could be an owner-operator, service provider, entrepreneur, consultant or coach.

You lack clarity & confidence

You're struggling to know what to say online and you're not happy with your marketing efforts.

You want real-world results

You want to improve your online presence and naturally attract more clients and customers.

How it works.

Brand Story Blueprint distills years of experience & expertise into a simple, fun framework that gives you the essential elements needed to succeed online.

1. BLUEPRINT

Complete the programme at your pace with video lessons, worksheets, templates & a brand coach.

2. COMMUNITY

Join the private community for support and feedback as you progress through the programme together.

3. COACHING

Get a 1:1 brand story coaching session to dive deeper into your business and refine your brand story.

What's in a Brand Story?

You can think of your brand story as your message & mission rolled into one. It's about capturing who you serve, how you serve them, who you are & what you stand for in a way that naturally attracts your ideal clients & customers. Your brand story is a compass for your business & marketing decisions & an anchor for your purpose & values. The four essential elements are:

We start by getting crystal clear on who your ideal customer is, what they want, and how they know they need you.

Next we dive deep into the unique solution you provide, the value you offer, and what sets you apart from your competition.

We then unearth your authentic brand story, including your purpose, values and vision. 

Finally, we take your new brand story and apply it to your website homepage and social media channels so that you have a high-impact online presence.

Why you need a brand story.

A brand story is the #1 missing ingredient in most small business marketing. Get the edge that you've been looking for.

CLARITY

Your messaging and marketing becomes clear when you know who you serve and what they want.

CONFIDENCE

You'll have greater confidence in your business when you know who you are and what you stand for.

CONNECTION

You'll naturally attract more customers when you unlock the power of your brand story.

Get Brand Story Blueprint

Apply now to get access to Brand Story Blueprint. Spaces are strictly limited to 5 per month.

FAQs

Brand Story Blueprint is for small (and tiny) businesses that want to naturally attract more clients and customers. Larger businesses will also get a tonne of value from going through this process, but it’s designed (and priced) for businesses that don’t have big marketing budgets.

You can work at your own pace, but it’s designed to take four weeks. You’ll only need a couple of hours each week (I know you’re busy!).

It’s delivered via short video modules with slides. There are three Brand Story Canvases to complete along the way. You’ll also be provided with templates for crafting your brand story, website homepage & social media profiles. Each week you’ll have an opportunity to join a live group call to ask questions and get extra support. You can also ask questions any time in the private Facebook group.

You will have crafted your very own brand story (with my help), which will provide you with the clarity & confidence you need to make your marketing work & naturally attract more clients and customers. You also get High-Impact Homepage and Magnet Social Media, which show you how to implement your new brand story across your key marketing channels.

If you get through the first week of Brand Story Blueprint and feel like it’s not what you expected, you can flick me an email and I’ll give you a full refund, no questions asked. This is only available within the first 7 days.

Yes, you can choose to pay monthly over four months if that’s easier for you.

If you have any questions about Brand Story Blueprint, we're happy to help. Please just fill in the contact form and we'll get right back to you. If you don't like contact forms (we totally get it!) just send an email to hello@contentlab.co.nz

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